PHONEWORDS

Phonewords are special phone numbers that spell out words or phrases using the letters associated with the digits on a telephone keypad.

For example, the number "0800-CONTACT" is a phoneword because it spells out a word that is easy to remember.

Phonewords are often used by businesses to make their phone numbers more memorable and to enhance their brand identity.

They can be used with toll-free numbers like 0800, or local numbers like 0330 in some countries.

 Phonewords are effective because they are easier to recall than standard numeric phone numbers, which can improve customer response rates to advertising